Crafting a Visual Identity for Romis Perfume
As a freelance art director & designer, I took charge of developing a visual identity for Romis, a unique perfume brand based in Seoul, Korea.
The main aim of the project was to communicate Romis' goal of revolutionizing the perfume industry by providing eco-friendly and sustainable products.
To achieve this, I focused on creating the brand's visual language that would take people on a sensory journey connecting them with nature.
Client: Romis
Year: 2023
My Role:
Art direction
Competitor research
Visual identity
Package design
Photography direction and image creation